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Coastal path
Builder·Thinker·Writer

The full story

From ideas in a notebook to apps on the App Store. It's been a non-linear ride, and the best ideas always come from unexpected places.

I've always been drawn to ideas more than job titles. My career started in tech, but what stuck wasn't the code. It was the pattern: the best technology in the world is worthless if it doesn't solve a real problem for a real person. That became my compass.

An MBA gave me the language of strategy. But what really rewired how I think about simplicity was a realisation: if you can't explain something clearly, you don't understand it well enough. I've been chasing that clarity ever since.

London became home in 2018. I work across enterprise partnerships and financial services, but the interesting part isn't the deals. It's the ideas that come from the conversations. Some of my best thinking has come from cricket matches, three-hour chai sessions, and random encounters at fintech events.

Today I think across AI transformation, operational resilience, and fintech. Selling, writing, and building at the edges where these things overlap. I'm most alive when an idea connects two things that nobody thought were related.

How I think

A few ideas from the notebook. Some are questions. Some are bets. All are open for debate.

The next big AI companies won't be the ones building models. They'll be the ones building trust infrastructure between models and enterprises.

AI

Growth is the oxygen for any organisation. Without it, everything else starts to suffocate. But growth without direction is just entropy.

Strategy

The F1 grid is the best real-time strategy simulator on earth. Every race is a masterclass in decisions under uncertainty.

F1

The gap between an AI demo and an AI deployment is where most enterprise value gets destroyed. Context engineering is the bridge nobody's building.

AI

The bamboo farmer waters for five years before anything appears. Most people quit in year two. Patience compounds.

Philosophy

Product thinking isn't a skill. It's a lens. Once you have it, you see every interaction as a design problem.

Product

Career arc

2018–Present

Client Partner at Aspire Systems

Enterprise partnerships across European financial services. Building relationships at the intersection of technology and business.

Ongoing

Builder & Writer at Independent

ContextKey (iOS). Finextra. Substack. IEEE-published research. Always shipping something.

Life outside work

F1Every race, live. Strategy nerd. McLaren sympathiser.
CricketWeekend league. Competitive but friendly.
BadmintonQuick reflexes, quicker excuses.
TravelSlovenia, Scotland, Dorset, Stonehenge. Always moving.
EconomicsMacro thinker. Rajan. Friedman. Real-world patterns.

People say

Strong work ethics and great collaboration. Takes care of customers while keeping the dev team close.

Shanmugam Chinnappa · ABB

Calm, composed, always learning. Goes the extra mile, every time.

Mohammadrafi Bhajisahib · V-Key

Extremely diligent and creative. Quick-witted and passionate about what he does.

Dr. Sathya Narayanan · CRI Group

Credentials

PGDM, PSG Institute of Management

B.E. ECE, Thiagarajar College of Engineering

Microsoft Copilot Sales Champion FY24

HubSpot Inbound Marketing

Negotiation Fundamentals, ESSEC / Coursera

Cambridge Business English

Young Scientist Award, presented by Dr. A.P.J. Abdul Kalam, 2007